Discover how ICBA’s Marketing Resource Center (MRC) can support your bank’s marketing efforts in this hands-on session featuring community bank marketers and leaders. ICBA Chief Marketing Officer Rob Birgfeld, ICBA Lead Strategist for Consumer Campaigns Bill Hickman, Farmers State Bank President and Chief Credit Officer Tim Schreiber, and Prairie Community Bank AVP of Operations and Marketing Kathryn Rosypal will share insights on using the MRC effectively.

Learn how MRC tools can help tell your bank’s unique story, see how other marketers are leveraging these resources, and find out how you can maximize opportunities for Community Banking Month in April. Whether you're new to the MRC or looking to enhance your current marketing efforts, you will walk away with practical skills you can apply immediately.